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| Posted: 18 Oct 2012 12:30 PM PDT
SpaFinder, Inc., the global spa and wellness resource, today revealed the winners of its prestigious 2009 Readers’ Choice Awards, honoring spa-goers’ favorite spas across the world–by continent and country/region–as well as their top picks in 27 diverse categories.
The 2009 SpaFinder awards attracted an unprecedented level of consumer participation, while also providing the most comprehensive assessment of the global spa market to date: More votes were cast (360,000)–across more countries, regions, and categories–than in the program’s seven-year history.
In addition to regions/categories traditionally recognized by the awards, new destinations were added in ’09, including Argentina, Mainland China, Scandinavia, Spain, and South Africa, along with timely new categories like ‘Best for Environmental Practices.’
Several macro trends emerge: an exceptional showing for spas with an explicit wellness/health/fitness focus, a striking performance by globally branded spas (such as ESPA, Fairmont Willow Stream, Four Seasons, Mandarin Oriental and Spa Chakra), along with an uptick in honors for spas with a water/hydrothermal focus, perhaps reflecting a renewed consumer enthusiasm for spa’s ancient roots.
“With 15,000 hotel, resort, and destination spas worldwide, the industry has never been more vast, diverse, or truly global, and our awards uniquely capture these realities,” noted SpaFinder’s president, Susie Ellis. “Readers’ Choice has become the industry’s premier awards program for reflecting the real, unvarnished opinions of global spa-goers. And for every spa singled out, it represents a tremendous honor.”
The 2009 awards are based on votes submitted worldwide at SpaFinder’s global consumer websites (including SpaFinder.com) and by readers of SpaFinder publications. Voters were asked to cast ballots only for stay spas they’ve personally visited within the past three years.
2009 Crystal Award Winners–Favorite Spas by Continent
The Crystal Award, the most coveted Readers’ Choice honor, recognizes the most extraordinary spa on each (habitable) continent. This year’s standard-bearers are:
Africa: Pezula Resort Hotel & Spa (Knysna, South Africa)
2009 Country/Region Winners
Awards were given for the top spa in each of 33 countries and regions, from traditional destinations like Thailand or the Caribbean to emerging markets in Asia or South America. In addition to the Crystal Award continent winners named above (who also took top honors in their country/region), here’s the list of global favorites:
Argentina: Four Seasons Hotel Buenos Aires
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